The Art of the title

1. What is the definition of a Title Sequence?
A title sequence is the start of a film where the director presents their title, cast members and most people that contributed to the film.

2. What is the function of a Title Sequence? 
The function of a title sequence is the way that the film broadcasts the title and who made it and a slight introduction to the characters.

3. Name three films featured in the A Brief History of the Art of the Title Sequence.
King Kong, Vertigo and Singing in the Rain .

4. Select a film Title Sequence shown in the A Brief History of the Art of the Title Sequence and discuss how the Title Sequence uses Typography Elements (text).
In the title of King Kong the letters are spaced out, San serif and a hard white which contrasts with the dark grey gloomy background.

 5. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film? 
It suggests that the film is going to be quiet masculine and action based.

6. Select another film Title Sequence shown in the A Brief History of the Art of the Title Sequence and discuss how the Title Sequence uses Typography Elements. 
In the title of Citizen Kane each letter is spaced out and has a bright white glow around it so it is easily read and can be seen clearly by the audience it also leaves an impact on the audience.

 7. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
The impression I get from citizen Kane is that it's quiet an action filled film and is also a bit of a thriller as well.

8.Visit the following website: Art of the Title watch the sequences and read the 6 Film Title Sequence interview with Richard Morrison. The videos are on vimeo and will take a little while to load so be patient.What kind of nuance (subtle difference) does Richard Morrison look for when creating a Title Sequence? Select 2 of the 6 Morrison Title Sequences and answer the following questions: Name of 1st chosen Film Title Sequence created by Richard Morrison: Use of Typography Elements (text): Use of Visual Imagery/Sound Elements: Mood/feeling: 
In the titles of Sweeny Todd the font of the title looks quite sophisticated and quiet old fashioned like the writing they'd use in the past. The final Sweeny Todd title comes up in a blood red which shows that there is going to be blood and death in the movie. It gives the mood that it'll be quite a dark film. The sound gives you the feeling that again it'll be quite a thriller of a film as the sound gives you this feeling.

9. What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
The use of the red in the film suggests that there is going to be blood and death in the film.


10. What does Richard Morrison explain about the Film Title Sequence?
''That the industry is very specific of what they want ''
''Everything you were doing was in real scale- very physical. You could not just press 'delete' and start over''
''if you work for someone who is visually more inspiring, they tend to give you more rope''

11. Does Richard Morrison feel the Film Title Sequence was successful, why or why not? New Film Title Sequence Questions Chosen Film: Rating: Why did you choose this film? Discuss how the film’s existing Title Sequence uses Typography Elements (text), Visual Imagery/Sound Elements and what kind of mood/feeling is created as a result? Use of Typography Elements (text): Use of Visual Imagery/Sound Elements: Mood/feeling: Discuss how the film’s New Title Sequence (created by you) uses Typography Elements (text), Visual Imagery/Sound Elements and what kind of mood/feeling is created as a result? Use of Typography Elements (text): Use of Visual Imagery/Sound Elements: Mood/feeling: What does the use of Typography Elements (text), Visual Imagery/Sound Elements in the chosen film Title Sequence suggest about the theme/content of the film?
On Brazil the first title sequence he didn't really know what to think about the film and didn't know if it would be an success until he saw the final title opening and thinking ''yeah that's it''. In the Batman he had many second thoughts on what to actually do and went back and forth on ideas, but the he settled on  ''moving around, so you don’t quite know what it is?’'' but overall he felt it retained a timeless feel so it was a success.